MINUSX, INC.

Last Updated: July 2025

1. INTRODUCTION

MinusX, Inc. (“MinusX,” “we,” “us,” or “our”) respects the privacy of its Users (“User,” “your,” or “you”). This Privacy Policy (the “Privacy Policy”) explains how we collect, use, disclose, and safeguard your information when you use MinusX Platform (the “Platform”) through MinusX’s website at https://minusx.ai (the “Website”).

MinusX is committed to protecting the privacy of its Users whose information is collected and stored while using MinusX’s Platform through our Website.

MinusX provides an AI-powered creative automation platform that enables businesses, marketers, and designers to generate, customize, and optimize design assets quickly and at scale. Our services combine artificial intelligence with human creativity to deliver efficient and high-quality design solutions.

The capitalized terms have the same meaning as ascribed in our Terms of Use or Terms of Service as applicable, unless otherwise noted here.

PLEASE READ THIS PRIVACY POLICY CAREFULLY TO UNDERSTAND OUR POLICIES AND PRACTICES REGARDING YOUR INFORMATION AND HOW WE WILL TREAT IT. BY ACCESSING OR USING OUR WEBSITE AND PLATFORM, YOU AGREE TO ACCEPT ALL THE TERMS CONTAINED IN THIS PRIVACY POLICY AND ACKNOWLEDGE AND AGREE WITH THE PRACTICES DESCRIBED HEREIN. IF YOU DO NOT AGREE WITH THE TERMS OF THIS PRIVACY POLICY, PLEASE DO NOT ACCESS AND USE OUR WEBSITE AND PLATFORM.

IF YOU HAVE ANY QUESTIONS REGARDING THIS PRIVACY POLICY, PLEASE SEND US AN EMAIL AT privacy@minusx.ai.

WE DO NOT SELL YOUR PERSONAL INFORMATION, NOR DO WE INTEND TO DO SO. WE DO NOT GIVE ACCESS TO YOUR PERSONAL INFORMATION TO THIRD PARTIES EXCEPT TO PROCESSORS TO ASSIST US IN THE PROVISION OF OUR SERVICES TO YOU.

2. TERRITORIAL RESTRICTION

Our Website and Platform are available for use worldwide, including the European Union, United Kingdom, United States, Canada, and Brazil.

If you are a resident of the European Union, the General Data Protection Regulation (GDPR) applies, and this Privacy Policy sets out your rights under it. If you are a resident of California, Canada, or Brazil, the relevant laws in your jurisdiction (CCPA, PIPEDA, and LGPD respectively) also apply.

If you have any questions regarding this Section, please email us at privacy@minusx.ai.

3. WHAT INFORMATION DO WE COLLECT?

When you register to use our Website or Platform, we collect personal information (also referred to as personally identifiable information or “PII”) which may include your name, address, online contact information such as your email address or username, phone number, and other personal information. The information so collected will be stored on our servers. You are able to change your personal information via email by contacting us at privacy@minusx.ai or through your profile or account settings on our Website or Platform.

(i) Geolocation and Equipment Information: We may collect information that does not personally identify you such as (i) your geolocation, and (ii) information about your internet connection, the equipment you use to access our Website or Platform, and usage details.

(ii) Financial Information: We currently do not collect or store any credit cards or bank information, as we are using a third-party payment processor. However, we will update this Privacy Policy when we start using and storing such information. We will also inform you via reasonable means if we start collecting such information from you.

4. HOW DO WE COLLECT INFORMATION?

We collect personal information from you in the following ways:

At registration on our Website or Platform;
In email, text, and other electronic messages between you and our Website or Platform;
Through mobile and desktop applications you download from our Website or Platform, which provides dedicated non-browser based interaction between you and our Website or Platform;
When you interact with our advertising and applications on third-party websites and services;
When you place an order, including details of transactions you carry out on our Website or Platform;
When you subscribe to a newsletter;
From your responses to a survey;
From forms filled out by you;
From records or copies of correspondences (including email addresses) if you contact us;
From search queries on our Website or Platform; and
When you post information to be published or displayed on our Website or Platform.

We also collect information from you automatically when you navigate through our Website or Platform, including:

Usage details;
IP addresses;
Information obtained through browser cookies;
Information obtained through flash cookies;
Web beacons on our Website and emails; and
Other tracking technologies.

5. HOW DO WE USE YOUR INFORMATION?

We use the information that you provide to:

Personalize your experience in using our Platform;
Provide you with information, products, or services requested from us;
Present our Website and Platform and their contents to you;
Provide you with notices about account and/or subscription, including expiration and renewal notices;
Carry out obligations and enforce rights arising from contracts entered into between you and us, including billing and collection;
Notify you about changes to our Website and Platform and any products or services;
Allow you to participate in interactive features on our Website and Platform;
Improve the Website and Platform;
Improve our customer service;
Administer contests, promotions, and surveys or other Website and Platform features;
Process transactions;
Anonymize and aggregate data for statistics;
Contact you for other purposes with your consent;
Contact you about our products and services that may be of interest;
Contact you about third parties’ goods and services; and
Enable the display of advertisements to our advertisers’ target audiences.

6. AI-SPECIFIC DATA PROCESSING

Our Platform incorporates artificial intelligence (AI) to provide insights, enhance services, and optimize user experience.

Data You Provide: Any content you input into AI-powered features may be processed by our systems or by trusted third-party AI service providers to deliver the requested outputs.
Anonymization: We may use anonymized and aggregated AI-generated data to improve our services and models. We do not use identifiable personal data for AI model training without explicit consent.
Control: You may request deletion or restriction of AI-processed personal data at any time by contacting us at privacy@minusx.ai.

7. OUR COOKIE POLICY

Cookies are small pieces of text used to store information on web browsers. Cookies are used to store and receive identifiers and other information on computers, phones, and other devices. Other technologies, including data we store on your web browser or device, identifiers associated with your device, and other software, are used for similar purposes. In this Privacy Policy, we refer to all of these technologies as “Cookies.”

We use Cookies on our Website to (a) help remember and process items in the shopping cart, (b) understand and save your preferences for future visits, (c) keep track of advertisements, (d) compile aggregate data about site traffic and site interactions in order to offer better site experiences and tools in the future, and (e) allow trusted third-party services that track this information on our behalf. You can set your browser to refuse all or some browser Cookies, but it may affect your user experience. We honor Do Not Track signals and, if one is in place, we will not track, plant cookies, or use advertising.

We allow third party behavioral tracking and links to third-party web pages. Occasionally, at our discretion, we may include or offer third-party products or services on our Website or Platform. These third-party sites have separate and independent privacy policies. We, therefore, have no responsibility or liability for the content and activities of these linked sites. Nonetheless, we seek to protect the integrity of our Website or Platform and welcome any feedback about these sites. Please contact us at privacy@minusx.ai.

8. HOW DO WE PROTECT INFORMATION WE COLLECT?

Our Website is reasonably scanned to meet or exceed PCI Compliance. Our Website receives regular security scans and penetration tests. Our Website also receives regular malware scans. In addition, our Website uses an SSL certificate as an added security measure. We require username and passwords for our employees who can access your personal information that we store and/or process on our Platform and servers. In addition, we actively prevent third parties from getting access to your personal information that we store and/or process on our Platform and servers. We accept payment by credit card through a third-party credit card processor on our behalf. We will implement reasonable security measures every time you (a) place an order, or (b) enter, submit, or access your information, (c) register, or (d) access our Platform, on our Website.

9. DATA SECURITY MEASURES

(i) Security Measures: We have implemented measures designed to secure your personal information from accidental loss and from unauthorized access, use, alteration, and disclosure. All information you provide to us is stored on our secure servers behind firewalls. The safety and security of your information also depends on you. Where we have given you (or where you have chosen) a password for access to certain parts of our Website or Platform, you are responsible for keeping this password confidential. We ask you not to share your password with anyone. Unfortunately, the transmission of information via the internet is not completely secure. Although we do our best to protect your personal information, we cannot guarantee the security of your personal information transmitted to our Website or Platform. Any transmission of personal information is at your own risk. We are not responsible for circumvention of any privacy settings or security measures contained on our Website or Platform.

(ii) Fair Information Practice Principles: In the event of a personal data breach, we will notify you within fifteen (15) days via (i) email and/or (ii) our Platform notification system on our Website. We agree to the individual redress principle, which requires that individuals have a right to pursue legally enforceable rights against data collectors and processors who fail to adhere to the law.

10. DISCLOSURE OF PERSONAL INFORMATION

There are times when we may share Personal Information that you have shared with us may be shared by MinusX with others to enable us to provide you our Services, including contractors, service providers, and third parties (“Partners”). We will ensure that our Partners protect your Personal Information.

We may disclose aggregated, de-personalized information about you that does not identify any individual to other parties without restriction.
We may disclose personal information to our subsidiaries and affiliates.
We may disclose personal information to contractors, service providers, and other third parties.
We require all contractors, service providers, and other third parties to whom we disclose your personal information to be under contractual obligations to keep personal information confidential and to use it only for the purposes for which we disclose them.
We may disclose personal information in the event of a merger, sale of business, etc.
We may disclose to third parties to market their products and services to you if you have either consented or not opted out of these disclosures.
We may disclose personal information to fulfill the purpose for which you have provided it.
We may only disclose personal information as described in this Privacy Policy or with your consent.

We will disclose personal information (i) to comply with any court order, law, or legal process, including to respond to any government or regulatory request, (ii) to enforce or apply our Terms of Service and other agreements, including for billing and collection purposes, (iii) if we believe it is necessary or appropriate to protect the rights, property, or safety of MinusX, our customers, or others.

We do not sell, trade, rent, or otherwise transfer personal information to others, unless we provide you with advance notice.

11. GOOGLE ADSENSE AND GOOGLE ANALYTICS

Google, as a third-party vendor, uses Cookies to serve advertisements to Users on our Website and Platform. Google uses first-party Cookies, such as Google Analytics Cookies, to compile data regarding User interactions with ad impressions and other ad service functions as they relate to our Platform.

We currently use Google Analytics to collect and process certain Website usage data. To learn more about Google Analytics and how to opt-out, please visit https://policies.google.com/privacy/google-partners.

12. FOR OUR EUROPEAN CUSTOMERS AND VISITORS

We are headquartered in the United States. Your Personal Information may be transferred to, stored, and processed in the United States. By using our site, you consent to this transfer.

Lawful Bases for Processing:
We process your data under one or more of the following lawful bases:

Your consent;
Performance of a contract with you;
Compliance with a legal obligation;
Our legitimate interests in improving and delivering our services.

You may exercise your rights to access, rectification, erasure, restriction, objection, portability, and withdrawal of consent by contacting us at privacy@minusx.ai.

13. FOR OUR BRAZILIAN CUSTOMERS

This Section supplements the information contained in our Privacy Policy above and applies solely to all visitors, users, and others to our Website or Platform, who reside in Brazil (“consumers” or “you”). We comply with the Lei Geral de Proteção de Dados (General Data Protection Law, or LGPD) and any terms defined in the LGPD have the same meaning when used in this Section.

(i) Brazilian Data Protection Officer: We have appointed a Brazilian Privacy and Data Protection Officer to make sure the privacy rights of our Brazilian users are protected in compliance with LGPD. You can contact them at privacy@minusx.ai.

(ii) Data Breach: In the event of a personal data breach, we will notify the User within 72 hours via (i) email, and/or (ii) our Platform notification system on our Website.

14. FOR OUR CANADIAN USERS

This Section supplements the information contained in our Privacy Policy above and applies solely to all visitors, users, and others to our Website or Platform, who reside in Canada (“consumers” or “you”). We ensure compliance with the Personal Information Protection and Electronics Document Act of 2000 (“PIPEDA”).

(i) Definition of Personal Information: Any information about an identifiable individual.

(ii) Right to Access Personal Information: You can request to access your personal information we hold about you. We will first confirm whether you have requested such information, explain how we have used your information, provide a list of names with whom your information has been shared and provide a copy of your information in an accessible format and make alternative formats available if requested.

(iii) Right to Correction/Limited Right to Deletion: You can request us to correct or delete your information IF you demonstrate that the personal information we hold on you is inaccurate.

(iv) Right to be Forgotten: Your information will be kept with us for as long as it is required for the fulfillment of the purposes of MinusX Platform.

(v) Data Breach Notification: We will send a notification to you as soon as feasible regarding the information of any breach that creates a “real risk of significant harm” to you.

(vi) Canadian Privacy Officer: We have appointed a Canadian Privacy and Data Protection Officer to make sure the privacy rights of our Canadian users are protected in compliance with PIPEDA. You can contact them at privacy@minusx.ai.

15. YOUR CALIFORNIA PRIVACY RIGHTS

MinusX does not sell, trade, or otherwise transfer to outside third parties your “Personal Information” as the term is defined under the California Civil Code Section § 1798.82(h). Additionally, California Civil Code Section § 1798.83 permits Users of our Website or Platform that are California residents to request certain information regarding our disclosure of their Personal Information to third parties for their direct marketing purposes.

To make a request for such disclosure, or identification and/or deletion of Personal Information in all our systems that we store on you, please send an email to privacy@minusx.ai.

16. CALIFORNIA CONSUMER PRIVACY ACT (CCPA)

This Section supplements the information contained in our Privacy Policy above and applies solely to all visitors, users, and others to our Website or Platform, who reside in the State of California (“consumers” or “you”). We adopt this Section to comply with the California Consumer Privacy Act of 2018 (“CCPA”), and any terms defined in the CCPA have the same meaning when used in this Section.

(i) Right to Request Personal Information: Upon request, we will provide you with (i) a list of all Personal Information that we have collected on you, (ii) from whom we obtained such Personal Information, (iii) the reason why we collected such Personal Information, and (iv) with whom (if any) we have shared such Personal Information.

(ii) Disclosure of Personal Information: We only share your Personal Information with service providers who enable us to provide our Services to you.

(iii) Right to have Personal Information Deleted: Upon request, we will delete all of your Personal Information that we have collected on you and will direct our Service Providers to also delete all of your Personal Information.

(iv) Non-Discrimination Right: We will not discriminate against you for exercising any of your CCPA rights.

(v) Opt Out Right: Upon your request, we will stop selling your Personal Information.

You may send any such request to privacy@minusx.ai.

17. COPPA COMPLIANCE (FOR CHILDREN UNDER 13 USERS ONLY)

The Children’s Online Privacy Protection Act (“COPPA”) is a federal legislation that applies to entities that collect and store “Personal Information,” as the term is defined under COPPA, from children under the age of 13. We are committed to ensure compliance with COPPA. Our Website and Platform are not meant for use by children under the age of 13.

IF YOU ARE UNDER 13, PLEASE DO NOT ACCESS OR USE OUR WEBSITE OR PLATFORM.

18. CAN-SPAM ACT OF 2003

The CAN-SPAM Act establishes requirements for commercial messages, gives recipients the right to have businesses stop emailing them, and spells out penalties for violations. Per the CAN-SPAM Act, we will:

Not use false or misleading subjects or email addresses;
Identify the email message as an advertisement in some reasonable way;
Include the physical address of MinusX;
Monitor third-party email marketing services for compliance, if one is used;
Honor opt-out/unsubscribe requests quickly; and
Give an “opt-out” or “unsubscribe” option.

If you wish to opt out of email marketing, follow the instructions at the bottom of each email or contact us at privacy@minusx.ai and we will promptly remove you from all future marketing correspondences.

19. MODIFICATIONS TO OUR PRIVACY POLICY

MinusX reserves the right, at its sole discretion, to change or modify this Privacy Policy at any time. In the event we modify this Privacy Policy, such modifications shall be binding on you only upon your acceptance of the modified Privacy Policy. We will inform you about the modifications on our Privacy Policy page via email, on our Website by posting a modified version of the Privacy Policy page, or by a comparable means within a reasonable time period. Your continued use of our Website or Platform shall constitute your consent to such changes.

20. CONTACT US

To ask questions or comment about this Privacy Policy and our privacy practices, contact us at:

Privacy Officer
MinusX, Inc.
Email: privacy@minusx.ai

PLEASE NOTE: IF YOU USE OUR WEBSITE OR PLATFORM, YOU HAVE AGREED TO AND ACCEPTED THE PRACTICES DESCRIBED IN THIS PRIVACY POLICY AND THE TERMS AND CONDITIONS SET FORTH IN OUR TERMS OF SERVICE. IF YOU DO NOT AGREE WITH THE TERMS OF THIS PRIVACY POLICY OR OUR TERMS OF SERVICE, PLEASE DO NOT USE OUR WEBSITE OR PLATFORM.